6 Private Label Coffee Roasters for Branding and Selling

Private labeling coffee is a low-cost way to get started with your own coffee business. You don’t have to incur the expense of becoming a coffee roaster. The following private label coffee roasters can help get you started.

If you already have a brick-and-mortar coffee shop, these private label roasters are great to extend your brand. If you are just starting out and want to sell coffee online, private labeling makes it easy.

Let’s dive into these coffee roasters below!

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Private Label Coffee Roasters

• Orinoco
• Joe’s Garage
• Tidewater Coffee
• Kittridge & Fredrickson
• Blessed Bean Coffee
• Gillies Coffee

1. Orinoco

• URL: https://www.orinococoffeeandtea.com

The Orinoco roots date back to 1909 when Leonardo Alarcon began collecting and sorting coffee beans for for a local coffee exporter in southwest Venezuela.

The company is now based in Jessup, Maryland and includes four generations of growers, exporters, importers, and roasters.

Their private label program provides their proprietary roasts, custom labels, foil valve bags, multiple packaging options, and timely-shipments.

2. Joe’s Garage

• URL: https://joesgaragecoffee.com

Joe’s Garage is a coffee roaster based in Seattle. They have been providing coffee roasting and packaging services for over 20 years.

Their private labeling service offers the latest in coffee consumption trends to include Keurig and Nespresso. Private label packaging includes:

• cups for Keurig
• pods for Nespresso
• bags and portion packs

You can use Joe’s Garage beans or your own roasted beans. The facilities are FDA Registered and Approved, USDA Organic Certified, Kosher Certified, Fair Trade Certified, and Rain Forest Alliance Certified.

3. Tidewater Coffee

• URL: http://tidewatercoffee.com

Tidewater Coffee has been in business since 1979. They are based in Portsmouth, VA. They provide coffee for coffee shops, offices, restaurants, and convenience stores throughout Virginia and Northeastern North Carolina.

The private label program begins by choosing your coffee from their range of roasts, designing your labels, choosing a printer, and choosing your packaging.

They are available to recommend label designers and printers.

4. Kittridge & Fredrickson

• URL: https://kandfcoffee.com

K&F Coffee Roasters is the oldest family-owned specialty coffee roaster in Portland, OR. Established in 1983, K&F Coffee Roasters was founded by Don Dominguez and his father Bud.

The private label program has a few requirements before applying. First, you must be able to commit to ordering in minimum quantities of 120 pounds (e.g. 160 twelve ounce bags or 24 five pound bags or a combination thereof).

Next, you’ve purchased, received, and sampled their coffee and determined which coffee you want packaged for you. Lastly, you’ve submitted the private label inquiry form.

Once you’ve met the requirements and submitted the form, someone should be in touch with you.

5. Blessed Bean Coffee

• URL: https://blessedbeancoffee.com

The Blessed Bean Coffee company is based out of Longwood, FL. They offer their own signature blends, single origin, flavored, decaf, and flavored decaf coffees.

Their private label program is pretty straight forward. Decide on which coffee that you want among their options, choose your bag color and sizes, and send in your label graphics in .jpg or pdf format.

The bags are available in 2 oz. (sample size or one-pot size), ½ lb, 12 oz. and 1 lb.

6. Gillies Coffee

• URL: https://www.gilliescoffee.com/own-private/

Gillies Coffee is America’s oldest coffee merchant, founded by Wright Gillies in New York in 1840. Today, the company is ran by its president, Donald Schoenholt and Hy Chabbott.

Their private label program provides you with your choice of laminated bags, custom design labels (one-time fee), small runs (as few as 55 bags), whole beans or ground at no extra charge, and hermetically sealed gable top with tin-tie.

How Do I Start My Own Coffee Brand?

Starting your own coffee brand is going to begin with your own passion and love for coffee. Branding will consist of having your own website, social media accounts, and if you are able, a YouTube channel will help greatly.

You’ll want to choose a name for your coffee business and have a logo designed for you. You can hire a graphic artist to design a logo on Fiverr.com or 99Designs.com.

Building your brand through social media is the ideal way to go. As you build your following, you’ll want to interact with your followers.

This means posting new content on a consistent basis. Good social media platforms to join would be Instagram, Pinterest, Facebook, and Twitter.

You’ll likely get the best engagement with Instagram and a Facebook page. The nice thing about Instagram is that you can get a lot of sales because you can create a shoppable Instagram feed.

There are millions of coffee fanatics using Instagram. I can’t tell you how many brands of other products we have made purchases for due to their marketing on Instagram.

If you want to get a jumpstart on growing your Instagram account, check out this free training webinar by Aaron Ward.

How Do I Sell Private Label Coffee?

Having a brick-and-mortar coffee shop makes it easy to sell your private label coffee. However, if you want to sell your coffee online, the best thing to do is open up an online store.

There are many multi-product eCommerce platforms to choose from but one of the easiest to use is Shopify. You can have your own store open in a matter of minutes.

The platform is user-friendly and includes plenty of help in the form of video tutorials, documentation, and customer support. You can test Shopify out using their 2-week free trial.

Can You Dropship Coffee?

You can dropship coffee and many private label coffee roasters also handle customer fulfillment. Dropshipping makes it even easier to open your online business.

There is no need to buy your coffee in bulk and you don’t have to spend time packing & shipping out orders.

Every dropshipping coffee roaster has different requirements. For example, some may not provide bags or labels. Others may charge dropshipping fees and so on.

It is important to read through any requirements carefully and also ask questions before choosing a dropshipping supplier.

Here is a video I created outlining some of the things to be aware of when choosing a private label coffee dropshipping supplier:

My Closing Thoughts On Private Label Coffee Roasters

Starting your own coffee business is made much easier when partnering up with a private label coffee roaster.

Using a private label roaster, you don’t incur the costs associated with starting your own roasting company which can be hundreds of thousands of dollars.

There are many roasters to choose from and all have various requirements. You may be required to create your own roast, supply your own bags & labels, and more.

Be sure to find out the requirements beforehand and to ask questions about pricing as well. Some roasters may have a minimum order requirement while others won’t.

Starting an online coffee business is a great way to sell your private label coffee. Market your store using social media channels like Instagram and Facebook.

Opening a store online is easy using a shopping cart platform like Shopify. Test it out for yourself with a two-week free trial.

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